Following the success of the Play Packs – monthly packs filled with creative prompts and activities to keep families entertained throughout the lockdowns – Culture Mile decided to bring these Play Prompts out onto the streets of London in a colourful, outdoor campaign to brighten up people's journeys.

Building upon the visual language of the Play Pack covers, I created 17 large-format posters that were dotted around the streets of London.

Made with Culture Mile
Photography by Odera Okoye